Experienced Design

Data-informed foundations that align user needs with business goals.

Qualitative and quantitative research to understand user goals, behaviours, and friction points so design decisions are grounded in reality, not assumptions.

End-to-end interface and experience design for complex digital products, from web platforms to mobile and TV applications.

A balance of platform standards and thoughtful adaptation, ensuring experiences feel authentic, culturally grounded, and distinct without sacrificing usability.

Interactive prototypes used to align stakeholders, test ideas with users, gather feedback, and demonstrate the future product before development begins.

Mapping user flows end to end, then refining interactions to improve clarity, usability, compatibility, and long-term scalability.
From Strategy to Delivery

User goals, business objectives, and product constraints are aligned through research, strategy, and experience definition. The outcome is a clear, validated experience blueprint.

Design systems, interfaces, and interaction patterns are developed with usability, accessibility, and scalability in mind.

Designs are prepared for handoff, tested across devices and platforms, and refined to ensure consistency and clarity.

User feedback, product data, and behavioural insights inform continuous optimisation as products evolve and scale.
User journeys, behaviours, and needs guide every design decision not assumptions or trends.
Clarity, usability, and aesthetic restraint combine to create experiences users choose and trust.
Experienced UI/UX designers are assigned based on product complexity, ensuring focus, precision, and consistency.
Experience improvements are delivered while maintaining high standards across design quality and brand integrity.
Research, data, and behavioural insights inform every stage, ensuring design decisions reflect how users actually think and behave.
Both. UI/UX work can support new products or improve existing platforms through research-led optimisation.
Platform standards provide a strong foundation, while thoughtful adaptation ensures experiences feel distinctive without sacrificing clarity or ease of use.
Prototypes are interactive, allowing ideas to be tested, validated, and demonstrated before development begins.
Through improved usability, higher user satisfaction, reduced friction, and alignment with defined product and business KPIs.
We are a creative technology studio that partners with organizations and brands to design, build, ship and grow digital platforms and experiences.
Big Bold Red Advertising Agency
4th Floor, Indigo Co-work Space
Nairobi, Kenya
+254 722 58 22 06
©2026 – Big Bold Red Advertising Agency. All rights reserved.
